Isaac, Mathew

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Number of items: 2.

Conference or Workshop Item

Isaac, Mathew; Konya-Baumbach, Elisa (3 March 2022). The Modest Marketer: Do Consumers Ever Assume that Products Last Longer Than Marketers Claim? In: Society for Consumer Psychology Conference 2022. virtual venue. 03.-05.05.2022.

Isaac, Mathew; Konya-Baumbach, Elisa (20 October 2019). The Modest Marketer: Do Consumers Ever Assume that Products Last Longer Than Marketers Claim? In: Association for Consumer Research Conference 2019. Advances in Consumer Research: Vol. 47 (pp. 656-657). Duluth, MN: Association for Consumer Research

This list was generated on Fri Sep 22 03:55:50 2023 CEST.

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