Herzig, Kjell; Kuester, Sabine; Konya-Baumbach, Elisa (29 May 2024). The Double-Edged Sword of Artificial Empathy Proceedings of the European Marketing Academy Conference 2024.
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Official URL: https://emac2024.org/assets/docs/final-programme-0...
Item Type: |
Conference or Workshop Item (Paper) |
---|---|
Division/Institute: |
Business School > Institute for Marketing & Global Management Business School > Institute for Marketing & Global Management > Marketing Business School |
Name: |
Herzig, Kjell; Kuester, Sabine and Konya-Baumbach, Elisa |
Language: |
English |
Submitter: |
Elisa Konya-Baumbach |
Date Deposited: |
21 Aug 2024 10:29 |
Last Modified: |
21 Aug 2024 10:29 |
URI: |
https://arbor.bfh.ch/id/eprint/21700 |