Vaquero Martín, María

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Number of items: 2.

Journal Article

Gurtner, Sebastian; Hietschold, Nadine; Vaquero Martín, María (2017). Do patients value a hospital’s innovativeness reputation? A multi-method approach to assess the relative importance of innovativeness reputation in patients’ hospital choice Health Services Management Research, 31(3), pp. 138-153. SAGE 10.1177/0951484817748157

Conference or Workshop Item

Vaquero Martín, María; Gurtner, Sebastian; Reinhardt, Ronny (2018). The Double-Edged Sword Effects of Stakeholder Involvement in NPD Academy of Management Proceedings, 2018(1), p. 14339. 10.5465/AMBPP.2018.14339abstract

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