Ueberbacher, Florian; Jacobs, Claus (2014). Going Backstage in entrepreneuiral impression Management: The role of analogical reasoning Academy of Management Proceedings, 2014(1).
Full text not available from this repository. (Request a copy)Prior research has analyzed how entrepreneurs deploy impression management strategies ‘front-stage’ (i.e. when facing targeted resource-holders) to signal their venture’s legitimacy and to acquire resources. However, these studies were not intended to explain how entrepreneurs formulate such legitimation strategies ‘back-stage’ (i.e. remote from the view of their target audience). To fill this void, we draw on the literature on analogies from cognitive linguistics and deduce theory on the formulation process of a legitimating strategy on the backstage of a new venture. Contributions to research on impression management and on the role of analogies in new venture legitimation are discussed.
Item Type: |
Conference or Workshop Item (Paper) |
|---|---|
Division/Institute: |
Business School |
Name: |
Ueberbacher, Florian and Jacobs, Claus |
ISSN: |
0065-0668 |
Language: |
English |
Submitter: |
Service Account |
Date Deposited: |
04 Oct 2019 09:02 |
Last Modified: |
04 Oct 2019 09:02 |
Uncontrolled Keywords: |
Impression Management, Legitimation, New Ventures |
URI: |
https://arbor.bfh.ch/id/eprint/7741 |
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