Thambimuthu, B.

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Thambimuthu, B.; Klein, Eduard; Asprion, P. M. (2017). Social Media Controlling In: Tokarski, Kim Oliver; Schellinger, Jochen; Berchtold, P. (eds.) Zukunftstrends Wirtschaft 2020. Strategische Handlungsfelder für Unternehmen und Non-Profit-Organisationen (pp. 59-86). Wiesbaden: Springer Gabler

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