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Gurtner, Nadine; Segelitz Karsten, Ariane; Reinhardt, Ronny; Gurtner, Sebastian (2023). Affordable or Premium Innovation The Influence of Individual and Contextual Factors on Innovators' Engagement in Different Innovation Types International Journal of Entrepreneurial Venturing, 15(5) Inderscience Publishers 10.1504/IJEV.2023.10060061
