 | Up a level |
Kremer, Patrick; Feurer, Sven; Kim, Ju-Young; Hoeffler, Steve (2022). Overcoming the negative role of nostalgia in consumer reactions to automated products Journal of Product Innovation Management, pp. 1-48. Wiley https://doi.org/10.1111/jpim.12641
Kremer, Patrick; Feurer, Sven (11 February 2023). The Differential Role of Psychological Ownership in Consumer Reactions to Automated Products: Test of a Formative Measurement Scale In: AMA Winter Academic Conference. Nashville TN. February 10-12, 2023.
Kremer, Patrick; Feurer, Sven (2021). The key role of consumer perceived ownership for consumer reactions to product automation: scale development, validation, and empirical evidence In: European Marketing Academy EMAC Conference 2021. Madrid, ESIC Business & Marketing School. May 25-28, 2021.
