Going Backstage in entrepreneuiral impression Management: The role of analogical reasoning

Ueberbacher, Florian; Jacobs, Claus (2014). Going Backstage in entrepreneuiral impression Management: The role of analogical reasoning Academy of Management Proceedings, 2014(1).

Full text not available from this repository. (Request a copy)

Prior research has analyzed how entrepreneurs deploy impression management strategies ‘front-stage’ (i.e. when facing targeted resource-holders) to signal their venture’s legitimacy and to acquire resources. However, these studies were not intended to explain how entrepreneurs formulate such legitimation strategies ‘back-stage’ (i.e. remote from the view of their target audience). To fill this void, we draw on the literature on analogies from cognitive linguistics and deduce theory on the formulation process of a legitimating strategy on the backstage of a new venture. Contributions to research on impression management and on the role of analogies in new venture legitimation are discussed.

Item Type:

Conference or Workshop Item (Paper)

Division/Institute:

Business School

Name:

Ueberbacher, Florian and
Jacobs, Claus

ISSN:

0065-0668

Language:

English

Submitter:

Admin import user

Date Deposited:

04 Oct 2019 09:02

Last Modified:

04 Oct 2019 09:02

Uncontrolled Keywords:

Impression Management, Legitimation, New Ventures

URI:

https://arbor.bfh.ch/id/eprint/7741

Actions (login required)

View Item View Item
Provide Feedback