Corporate social responsibility (Elements in Business Strategy)

Wickert, Christopher; Risi, David (2019). Corporate social responsibility (Elements in Business Strategy) Elements in Business Strategy. Cambridge University Press 10.1017/9781108775298

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This Element offers a thought-provoking and critical examination of corporate social responsibility (CSR). CSR has entered the boardroom and become a mainstream management concept for businesses to address their ethical, social and environmental responsibilities towards society. CSR does not come without contestation, and firms engage in CSR for different reasons and exhibit different patterns of CSR activities. These activities range from sincere action with substantial social or environmental improvements to symbolic impression management and the creation of a CSR-façade that is little more than empty words. This Element illuminates and scrutinizes contemporary approaches to CSR and offers a fresh perspective for scholars, managers and decision-makers interested in the societal role of business firms beyond maximizing profitability. Christopher Wickert and David Risi take a step back from how CSR is currently understood and practiced, and stimulate readers to reflect on how to move CSR forward towards a more inclusive concept.

Item Type:	Book (Monograph)
Division/Institute:	Business School > Institute for Innovation and Strategic Entrepreneurship Business School > Institute for Sustainable Business
Name:	Wickert, Christopher and Risi, David0000-0003-1652-8806
ISBN:	9781108775298
Series:	Elements in Business Strategy
Publisher:	Cambridge University Press
Language:	English
Submitter:	David Risi
Date Deposited:	06 Oct 2020 07:05
Last Modified:	18 Jul 2023 21:46
Publisher DOI:	10.1017/9781108775298
URI:	https://arbor.bfh.ch/id/eprint/13004